toddbeets
cloud platform & enterprise architect
experience
Digital Platform Architect
2016–Now Starbucks Seattle, WA
Digital Architecture Team – Enterprise Architect
Define and lead strategic platform modernization and transformation initia-
tives that target modern architectures and technology compute platforms.
Guide the development of strategies, design patterns, and best practices for
Starbucks global IT operations.
Cloud Platform Program Architect and Lead
2012–2016 Qualcomm Seattle, WA
Enterprise Architecture Strategy Team – IT Architect, Principal
Led and developed comprehensive cloud platform strategy (PaaS, CaaS, and
IaaS) and enterprise cloud services (runQ). Responsible for vision, evange-
lism, multi-year roadmaps, technology research, provider evaluation and se-
lection, cloud vendor management, feature and release triage, program man-
agement, technical team delivery, and community collaboration and adop-
tion.
Developed and delivered Amazon Web Services (IaaS, IaaS++) foundational
enablement, connectivity strategy and rollout working with cross-discipline
enterprise teams including networking, security, legal, finance, and access
management. Identified opportunities and strategies to efficiently and se-
curely manage AWS offering in a consumer direct, self service, enterprise
tenancy model.
Implemented CloudFoundry (ActiveState Stackato, later HPE Helion) as a pri-
vate enterprise-wide PaaS providing instant, self-service, polyglot-language
application deployment and data service connectivity; grew tenant consump-
tion to several hundred developers, engineering teams, and hosted apps, with
global usage across semiconductor engineering, corporate R&D, and various
IT verticals.
Evangelized and owned lightweight container strategy (docker++) roadmap
and first enterprise services. Implemented company-wide private registry ser-
vice (CoreOS Quay) as foundation for engineering teams exploiting container-
centric development and deploy workflows; focused on developer CI/CD life-
cycle, emerging standards (CNCF, OCI), and vendor ecosystem alignment;
performed hands-on evaluation of CoreOS, Kubernetes, Rancher, Docker
Swarm, Apache Mesos, and other provider options.
Piloted and implemented policy-driven containers-as-a-service (CaaS) lever-
aging Apcera Platform with compute pools on AWS and on-premise providing
contact
11624 Hunter Ln NW
Gig Harbor, WA 98332
United States
+1 (253) 314 7318
todd@beetsme.net
www.beetsme.net
LinkedIn: Todd Beets
Twitter: ToddBeets
GitHub: tbeets
cloud platforms
AWS EC2, ECS
AWS IoT, resin.io
Docker Swarm
Apcera, Cloud Foundry
HPE Helion Stackato
Kubernetes, Rancher
Apache Mesos,
CoreOS
programming
Python, Java
Shell, JavaScript
JSON, HTTP/REST
XML, SQL, DSLs
(many)
middleware
Camel, Spring, Tomcat
Oracle SOA, WebLogic
RabbitMQ, ActiveMQ
AWS SQS, SNS
TIBCO BW, EMS
WebSphere, Axway
Boomi, Mule ESB
Informatica Cloud
Oracle IAM, WSO2
data
AWS RDS, S3
MySQL, Oracle DB
PostgreSQL, MongoDB
Oracle Coherence
enterprise
Oracle EBS, Salesforce
Netsuite, Sharepoint
EMC Documentum
Autonomy, Endeca
Troux, Sparx EA
orchestration of container workloads across public and private clouds with
pervasive network and access management policy enforcement.
Collaborated with Qualcomm’s venture funding group and R&D teams on
container computing in the datacenter and on the device.
Web Services, Data Integration, and Application Platform Architect
2007–2016 Qualcomm Seattle, WA
Enterprise Architecture Strategy Team – IT Architect, Senior
Responsible for EA domain strategy and engagement with engineering and
business teams across the company. Projected capability needs, identified
gaps, set technical strategy, and assisted teams to deploy and operate SOA,
WOA, MOM, B2B, and EAI services, frameworks, and servers.
Delivered and enabled web services and API mediation (REST, WS-*), au-
tomated system & human process ows (BPEL, BPMN, SCA) and enabled
business data exchange using enterprise integration patterns and implemen-
tations (AMQP, JMS, MQTT, EDI, RosettaNet).
Curated and optimized commercial enterprise platforms including Oracle Fu-
sion Middleware (WebLogic & SOA Suite), TIBCO (EMS, BusinessWorks,
BusinessConnect), Axway (Vordel API Gateway), Informatica, and Pivotal (tc-
Server, RabbitMQ). Managed and negotiated strategic enterprise vendor spend
and product-use lifecycle ($$ scale: 8-digit capex and 7-digit support).
Used cloud-enabled integration providers (iPaaS) as M&A enablement and
legacy provider migration options (Dell Boomi, SnapLogic, WSO2, Mulesoft).
Sponsored Informatica Cloud in conjunction with Salesforce.com tenancy
and adjacent SaaS usage (ZenDesk, NetSuite).
Leveraged in-memory data grid, cache, data virtualization, and ESB design
patterns and providers (Coherence, ActiveSpaces, Composite Software, Or-
acle Service Bus) to provide data access acceleration and high-performance
mobile event-ingestion solutions.
Evangelized and led pivot to commercial-alternative options including Apache
Camel, Spring Integration, native capabilities of Python and Node.js, and
cloud-native provider options (SQS, SNS, Kinesis, Lambda) to better align
with service and data connectivity needs in cloud-pattern computing and to
reduce overall enterprise spend.
Represented company interests and strategic directions on product executive
advisory boards and councils.
Identity Management and Search Architect
2005–2008 Qualcomm San Diego, CA
Enterprise Architecture Strategy Team – IT Systems Architect, Sr.
Led the enterprise architecture practice for identity and access management;
set capabilities roadmap and coordinated prioritization and partnering with
corporate services, business teams, and global IT security.
Provided advanced identity and access management solutions for Qualcomm
CDMA Technologies (QCT) to create seamless customer experience across
multiple systems; implemented account and login integration of fabless sup-
ply chain, customer support, and privileged-content download systems. De-
signed and coded LDAP directory schema and plugins to transparently link
Oracle E-Business Suite, Oracle Internet Directory, Documentum and corpo-
rate identity services.
Sponsored and implemented unified enterprise credential (Qualpass) and self-
service group and role management (QGroups) to enable ease-of-use, trans-
parency, and audit in application authentication and authorization, single sign-
on, and permissions delegation. These services provide the basis for securing
thousands of Qualcomm systems including federated cloud-provider access.
Selected and implemented Novell eDirectory (later Oracle Identity Manager) to
untangle point-to-point account integration and disparate enterprise identities
and data stores; key enabler in supporting rapid company expansion, glob-
alization, M&A, HR lifecycle, intellectual-property protection, and new policy
regimes and processes (SOX, SoD, PCI, HIPAA).
Designed and instituted web service management and API gateway ser-
vices at Qualcomm (Oracle WSM, later Vordel/Axway) to provide web service
(SOAP and REST) access control policy and enforcement, digital signatures
and encryption, and lightweight payload transformation.
Implemented federated single-sign solutions to enable growth and move to
SaaS providers including Salesforce.com. Evangelized and implemented com-
prehensive standards-based (SAML) identity federation services (Oracle Iden-
tity Federation, later CA Siteminder Federation Security Services) at Qual-
comm that today provide secure access to many external app providers and
major public clouds (AWS).
Architected a set of standardized identity service APIs (QPIM) providing ac-
count registration, verification, and role assignment ”as-a-service” for divi-
sional and engineering business systems that are partner facing (customers,
suppliers, and engineering collaborators). QPIM was leveraged by semicon-
ductor, mobile health, and emerging business divisions.
Responsible for enterprise search tools roadmap, strategy, and vendor man-
agement. Worked with corporate providers and business content owners
to securely index and query internal secured content in heterogenous data
stores. Assisted customer-facing teams in using advanced search presen-
tation techniques (faceted search, guided search, ontologies) in customer
knowledge base and other applications.
Enterprise Content and Process Management Architect
2004–2005 Saillant Consulting Group San Jose, CA
Senior Consulting Architect
Provided analysis, specification, and strategy on enterprise content manage-
ment lifecycle and tool implementation with specialization in Documentum
technology. Consultant engagement with Fortune 500 energy generation
company (then) headquartered in California. Advised executive management
on process and technology re-factoring and consolidation opportunities to
achieve better results and cost efficiencies.
Middleware Solutions and Platform Services Lead
2002–2004 Qualcomm San Diego, CA
CDMA Technologies & Corporate IT – IT Engineer, Sr Staff/Mgr
Responsible for corporate web servers (Apache, IIS, Siteminder), application
servers (WebSphere, OAS, Tomcat), and service portals. Managed an organi-
zation of 50 IT engineers, application administrators, and programmers. Led
alignment in enterprise credentials, directory synchronization, portal technol-
ogy, enterprise message bus adoption, content access policies, and single
sign-on.
At QCT, designed and implemented customer-facing content management
systems (Documentum-based) to control and distribute privileged chipset
feature documentation and development kits cross-referenced by license en-
titlement. Integrated chipset release and customer documentation publishing
with engineering product-lifecycle (PLM) systems leveraging enterprise events
and message bus (TIBCO).
Implemented custom directory and login solutions (OAS, OID) to integrate
content applications with customer master (E-Business Suite) and customer
support (Oracle CRM, later Salesforce.com).
Led QCT IT application strategy for Java development and J2EE application
servers.
ERP Technology and Supply-Chain Integration Lead
2001–2002 Qualcomm San Diego, CA
CDMA Technologies – Programmer Analyst, Staff
Virtual supply-chain messaging lead for Oracle E-Business Suite implemen-
tation. Designed and implemented custom events, process flows, and HTTP
message exchanges to integrate sales orders, inventory control, manufactur-
ing, and receivables with chipset customers, supplier fabs, and North Amer-
ican and Asia distribution centers.
These transactions and orchestrations process over 80% of company rev-
enue and scaled from an initial 16 million chipsets a quarter at implementation
to 100s of millions of chipsets per quarter today.
Development Manager, IT Systems
2000–2001 Development Manager, Manufacturing Systems San Diego, CA
Corporate Systems – Manager, IT
Managed a team of 8 developers and systems analysts; responsible for de-
sign, development and operation of corporate manufacturing systems sup-
porting multiple lines of business, R&D, new-product introduction (NPI), pro-
curement, inventory control, device programming, and cellular provider data
exchange.
Guided and transitioned team from 4GL programming (Forms, PL/SQL) to
web-enablement and Java.
Software Designer and Developer
1996–2000 Qualcomm San Diego, CA
Corporate Systems – Programmer Analyst
Designed, programmed, and operated real-time manufacturing execution sys-
tems enabling all Qualcomm product manufacturing, systems test, and qual-
ity control inclusive of circuit-card assembly, cellular base stations, satellite
gateways, and terrestrial and satellite handsets.
Developed optimized graphical user interfaces for operators tuned to product
mix and complexity and integrated with assembly steps & routings, test jigs,
automated labeling, inventory consumption, and data collection. Designed
and programmed server-side custom database schema (Oracle) and busi-
ness logic.
Built custom solutions for product lines including the first digital flip-phone (Q
Phone), the first smartphone (Palm-based PDQ), transportation-fleet tracking
(OmniTracs), Satellite digital handsets (Globalstar), first CDMA digital hand-
sets (Qualcomm-Sony joint venture), and international contract manufactur-
ing (Brazil, Flextronics).
To support increasing throughput and efficiency demands, designed and pro-
vided high-performance APIs that were directly integrated with automated
product testers for hands-off WIP and inventory tracking, test result collec-
tion, and device programming (electronic serial numbers, encryption keys,
and cellular-provider parameters).
Software Test Analyst
1995–1996 Qualcomm San Diego, CA
Corporate Systems – Systems Analyst
Established software QA department and testing practice in Qualcomm IT.
Tested, debugged, and implemented custom shop floor control systems and
statistical process control software.
1994–1995 Acucorp (Microfocus) San Diego, CA
Software QA Analyst
As part of product development, tested and versioned a development suite
consisting of open-systems compiler, portable runtime, user-interface form
designer, and data adapters (RDBMS and filesystem); product ported to over
600 platforms (Windows, UNIX, DOS, Linux, VMS and more).
Commercial Underwriting - Risk Profiling
1993–1994 Continental Insurance (CNA) Los Angeles, CA
Loss Control Engineer
Evaluated prospective and existing large commercial property & liability ac-
counts across Southern California for quality, risk, and remediation; provided
analysis and risk data to support underwriting decision and pricing.
communication skills
Social Blogs, Wikis, Dashboards, Videos, Presentations, and Seminars
Leadership, strategy illustration, patterns and technical expertise sharing, and service support
Extensive authoring and sharing leveraging many social and collaboration
tools. Created hundreds of enterprise how-to videos and blogs on develop-
ment tools, techniques, recommended patterns, industry trends, technical
standards, and cloud service adoption.
Organized and conducted technology brownbags and industry-segment sem-
inars (SOA, enterprise search, cloud and IoT). Presented at vendor confer-
ences.
Designed and implemented self-service portals, developer communities, dis-
cussion forums, and dashboards for enterprise cloud services.
Formal Strategies, Models, Technical Specifications, Contracts, Requirements, Proposals
Architecture delivery, system design, executive proposals and updates, vendor communication
Authored all manner of development specifications, multi-year program strate-
gies, domain architecture descriptions and reference models, budget propos-
als, RFPs, consulting engagement deliverables, and executive presentations
& summaries.
Extensive diagramming and system modeling experience with architecture
tool suites and common modeling languages such as UML, SysML, and
BPMN.
education
1989–1993 Bachelors of Science – University of California, Irvine Mechanical Engineering
Specialization in Feedback Control Systems and Computational Methods
1997-1998 Extension Studies – University of California, San Diego Software Development
Object Oriented Analysis and Design, Data Structures and Algorithms, C,
C++